by Vikki Bradbury | Jan 1, 2025
Fear is a natural part of the human experience, particularly when faced with the prospect of a major life change. For those investigating franchise opportunities, fear often doesn’t appear as raw emotion. Instead, it takes on the form of “logic.” Statements like:...
by Vikki Bradbury | Jan 1, 2025
If I were to tell you communication wasn’t necessary, you wouldn’t believe me. I believe franchises that communicate well internally perform well externally in the real world and succeed. And the opposite is true. Franchises with poor internal...
by Vikki Bradbury | Jan 1, 2025
As we look toward 2025, the franchising and home services industries continue to thrive and adapt. This sector is becoming an increasingly attractive area of opportunity for both aspiring entrepreneurs and seasoned professionals, offering innovative pathways...
by Vikki Bradbury | Jan 1, 2025
The call came in just after midnight—“a commercial structure fire, fully involved.” As I arrived on the scene, the plan seemed clear: attack the seat of the fire to protect the neighboring businesses and contain the blaze. But then, everything changed as the fire shot...
by Vikki Bradbury | Jan 1, 2025
The new year is a perfect time to refocus on health and wellness. Post-pandemic health consciousness continues to hold steady — to the tune of nearly $6.8 trillion in 2024 — meaning more people are paying attention to the importance of a healthy lifestyle, including...