Effective communication between franchise owners and their team is critical for success. You, franchise owner, are your team’s leader. They look to you for answers, inspiration, and expectations. Therefore, it’s your responsibility to learn how to communicate effectively. This skill also reduces your stress if you ever wondered something like, “why won’t my team do as I ask,” or “Phil never listens to me when I ask him to be nicer to clients,” or worse yet, the rumor mill is the source for most information in your company.