Great leaders possess passion and keep it fresh. Defined by Webster’s as “a strong feeling of enthusiasm or excitement for something or about doing something.” It is a core fiber of the culture of any successful organization including your franchise. How a leader’s passion appears to others varies greatly depending on their personality. One successful franchisee may exude passion subtly. Another may choose grand gestures so everyone sees their passion. Be authentic. Your underlying “enthusiasm or excitement” is always present…or not.
The Passionate Franchisee (and Why It’s Important for You)
