During her eight-year journey with Goodcents, Maggie Rothe is finding success in opening multiple restaurants and recruiting other franchisees to join the company in the St. Louis area.


Rothe, a multi-unit owner and area representative, opened her third restaurant at 7517 Watson Road, St. Louis, in February. With the success she’s had with other locations, Rothe sees a great opportunity in the market for entrepreneurs who want to get into franchising.


“To succeed, I have to trust the brand I’m representing,” Rothe said. “The Goodcents brand is undeniably fresh, and our product speaks for itself. Being a part of the entire process of opening these restaurants, staffing and meeting the community allows me to understand what each of my restaurants can bring to strengthen that community and provide a high-quality, fresh product every time.”


Rothe, who was named Franchisee of the Year in 2019, also was Goodcents’ first area representative. In her role as area representative, Rothe helps to recruit other new franchisees to open restaurants in four areas in the St. Louis market.


“My plan for the future is to continue growing the brand so that no matter where someone resides around the St. Louis area, they will always know that Goodcents will be there, committed to having the best fresh-baked bread, sliced-to-order meats and freshly sliced cheeses,” Rothe added.


Goodcents has more than 33 years of experience as a leading sub sandwich franchise. To learn more about Goodcents, please visit goodcentssubs.com. For franchise opportunities, visit ownagoodcents.com.