HomeFront Brands, a property service franchise platform comprising five emerging brands, announces today the acquisition of Roof Scientist, a franchise opportunity that utilizes Cericade, their own nano-ceramic coating, to extend the life of a roof. The expansion of brands was first announced during HomeFront Brands’ companywide Homecoming convention.
“Adding Roof Scientist to the HomeFront Brands family expands the services we offer to home and business owners across the country,” said Jeff Dudan, CEO of HomeFront Brands. “Our annual conference, HomeFront Brands Homecoming, is the perfect place to announce this new venture. Our franchise owners bring incredible energy to the event each year, and we know their enthusiasm will propel this launch forward.”
Dudan said adding a roofing franchise to its family of property service brands enhances HomeFront Brands’ ability to offer complementary businesses to entrepreneurs across the country. Roof Scientist works both as an individual franchise or an add-on to an existing business.
HomeFront Brands has big plans for Roof Scientist that are just getting started. To bring these plans to life, franchise industry veteran Michael Wagner has joined HomeFront Brands and is taking the lead as brand president for Roof Scientist. Wagner brings more than 25 years of business leadership, entrepreneurial skills, franchise leadership, sales and training experience to the rapidly growing family of property service brands.
“Roof Scientist brings a disruptive new solution to the roofing market,” Wagner said. “Our entire team has worked diligently to launch this new offering under our family of brands, and I’m looking forward to leading this exciting addition to HomeFront Brands as we continue to add advanced solutions to our property service portfolio.”