Paris Baguette, the beloved bakery café concept with over 200 cafés open across the U.S. and Canada, wrapped up an extraordinary 2024 marked by unprecedented growth and achievements. With 163 franchises awarded and 51 new cafés opened last year, CEO Darren Tipton says there is “a true pathway” to 100 or more cafés opening across North America in 2025 as the team prepares to expand their presence to over 35 states.
“The growth we saw last year was truly remarkable, and I firmly believe that our success is driven by our people-first approach,” Tipton said. “By strengthening our C-level leadership team and focusing on comprehensive support systems, we’ve created a solid foundation for sustainable growth while maintaining the high-quality guest experience that defines Paris Baguette.”
Opening nearly one café per week last year, Paris Baguette entered five new states, including the launch of their first Hawaii location. Their momentum shows no signs of slowing as they build towards the 1,000-unit mark in North America by 2030. With 78 leases signed going into 2025, the stage is already set for 100 new café openings by the end of the year.
Paris Baguette has shown consistent performance in guest satisfaction and sales, doubling their loyalty member base year over year. The brand has achieved 16 consecutive quarters of positive comparable sales growth, approaching half a billion dollars in sales last year.