Threshold Brands, the multi-brand franchisor behind fast-growing home service brands MaidPro, Men in Kilts, Patio Patrol, Pestmaster, USA Insulation, Plumbing Paramedics, Heating + Air Paramedics, Sir Grout, and Granite Garage Floors, is establishing itself as a massive player in the burgeoning home services market. Following a record-breaking year for the home services industry in 2022, Threshold Brands is now well-positioned to continue its impressive momentum in 2023 and beyond.
“This past year has been an exciting time for the Threshold Brands family,” said Ron Bender, chief growth officer. “The home services industry is thriving, and the award-winning Threshold Brands portfolio offers franchisees a clear and proven pathway to success in the space, with the ultimate goal of making their entrepreneurial dreams come true.”
In 2022, Threshold Brands signed 121 new franchise units across its system, including 33 new USA Insulation locations, 16 new Sir Grout locations and 15 new Men In Kilts locations. Existing franchise owners acquired 35 new territories in their original brand or another Threshold Brand. In addition to franchise growth, the multi-brand company added another brand to its portfolio with Granite Garage Floors, a franchise company that provides garage floor coatings for residential and commercial customers.
Threshold Brands has also built out its financial support for franchisees in 2022, offering
in-house financing so new owners can invest more in marketing, connecting with financing partners, offering conversion programs and more.
Looking ahead, Bender says Threshold Brands is ready to keep the momentum strong in 2023, with the goal of building more awareness for the brands under the Threshold Brands portfolio and continuing to help the right candidates realize their dream of business ownership in a lucrative industry.