A leading residential assisted living franchise brand looks to increase their presence nationwide, offering intimate, safe, and personalized care to the senior community
Avendelle Assisted Living is set to revolutionize the senior care industry with their innovative options. With almost 20 years in business, the brand has become a trusted name in the industry, and is now looking to expand into new communities to provide a valuable alternative to traditional facilities.
Esther Cromwell’s Vision
Esther Cromwell founded Avendelle Assisted Living in 2005 after realizing her passion for senior care through helping an elderly, widowed neighbor. Finding no viable options in her community for her neighbor to go to, Esther set out on a mission to create a facility that would provide top-notch, quality care for senior residents. This led Esther to start Avendelle Assisted Living, a unique senior housing option offering care in the comfort of one of their residential homes. Since then, Esther has built, remodeled, operated, and franchised dozens of homes, crafting the perfect recipe for the ideal residential care home.
Bringing Innovation to the Senior Care Industry
Avendelle Assisted Living operates on a mission to provide a safe, comfortable, and engaging atmosphere for all who come through the door. Rather than a conventional institutionalized facility, Avendelle offers residential homes for its residents, providing personalized care in the comfort of a home. The brand focuses on achieving their goals through three central components of care:
- Living Safely: Avendelle has created a safe place for seniors to retire within their own communities. All facilities are equipped with safety equipment and response procedures for their residents. Beyond this, the brand’s knowledgeable caregivers make it a priority to personally get to know each resident’s routines and patterns, ensuring they can notice signs of a new problem including changes in mood, sleep, or health.
- Living Independently: While many facilities with large populations of seniors operate under an enforced schedule, Avendelle keeps a small population, around six residents per home, so residents can create their own schedule and receive customized care. Residents are encouraged to express their opinions, and be as independent as they both want to and are able to be.
- Living Comfortably: At each location, Avendelle’s residents are actively involved in creating their homes. Comfort is key to ensure a happy life, and is something caregivers take seriously. Residents are able to decorate, choose activities, and voice any and all complaints, needs, and desires.
“At Avendelle, we make it a priority to give all residents a smooth and easy transition into their new homes,” said Esther Cromwell, Founder and CEO at Avendelle. “We understand how challenging it can be to leave the comfort and stability of their homes and move to a new place, and we feel a deep responsibility to sustain quality of life for each and every senior who trusts us with their care. It’s with the help of our amazing staff and franchise owners that we are able to provide the best possible experience for seniors, and we are incredibly honored to uphold our commitment to high-quality, personalized care.”
Providing Safe, Personalized Care
Avendelle’s three components of care are established through a variety of factors that come together to create the best possible environment for aging loved ones, beginning with location of their homes. The brand focuses on choosing great neighborhoods, looking at crime rates, overall offerings, and convenience of the area before building a new location. Within these locations, each home offers private bedrooms, a kitchen, a living room, and multiple bathrooms so each senior has the familiarity and privacy they’re accustomed to. To provide top-notch care, Avendelle prides itself on having a low resident to caregiver ratio, ensuring residents receive quality care and attention at all times. The caregivers work to create a family atmosphere and build valuable relationships with their residents, while also giving residents the opportunity to build connections with fellow members of their new homes.
Franchising with Avendelle
With 20 locations in operation across Florida and North Carolina in Apex, Cary, Fuquay-Varina, Raleigh/Durham, and Rolesville, and an additional 15+ in development across North Carolina, South Carolina, Georgia, Florida, Pennsylvania, New Jersey, and Virginia, the brand is looking to expand across the nation.
“Avendelle Assisted Living is on a mission to redefine senior care, and we’re inviting passionate individuals to join us in this journey,” said Bill Bunting, Chief Operating Officer at Avendelle. “As we look to expand nationwide, we’re not just seeking franchise owners; we’re seeking partners who share our commitment to enriching the lives of seniors in their communities. Together, let’s make a difference in the lives of our aging population, one home at a time.”
For more information on Avendelle Assisted Living, visit https://avendelle.com/.