With continued industry innovations and strategic partnerships, the community-focused senior transition franchise is actively seeking dedicated and qualified franchisees across the U.S.
Navigating the challenges and transitions of older age requires the right support, especially when making significant life decisions like relocating or downsizing. That’s where Caring Transitions, a respected franchise leader in senior relocation, estate sales and online auctions, has been making strides — and 2023 has been no exception. A total of 30 new franchise owners, groundbreaking technological innovations, a significant new media partnership and a record-breaking sales month in June solidify its foothold in the industry.
“It has been a very solid year so far,” said Caring Transitions President Ray Fabik. “We had a record-breaking sales month in June, which is great for franchise owners. It is the most volume we’ve ever done in a single month. Over the past two or three years, while we can’t say we have proven to be recession-proof, we have definitely proven to be recession-resistant. The consumer has told us again and again that we are a need business, not a want business.”
The Caring Transitions franchise, which boasts a network of 299 units, stands tall as a beacon for mature adults and their families. The range of services encompasses comprehensive downsizing, trusted estate sales, online auctions and efficient move management.
A noteworthy part of the brand’s service portfolio is its wildly popular proprietary platform CTBids, which facilitates virtual estate sales. Not one to rest on their laurels, the team has amped up its game by launching an Express Checkout feature and a new CTBids mobile app.
“We’ve really made the invoicing process much easier for both owners and customers, cutting the checkout time in half,” Fabik said. “Clients can easily bid on items and our locations can easily invoice them. That is a big win for us as we continue to find ways to help franchise owners run their business as efficiently as possible.”
This year also saw Caring Transitions forge a promising alliance with Growing Bolder, a reputed multi-platform media company, diversifying its reach and tapping into wider audiences. Renowned for its inspirational narratives of individuals over 50, Growing Bolder offers a synergistic platform for Caring Transitions. With the partnership, Caring Transitions will be included in stories and advertisements across Growing Bolder’s impressive platform, which includes a national TV show, a magazine, a radio station and podcast, popular social media channels and more.
“We are two organizations that really share the same passion for seniors,” said Fabik. “Their whole theme is about growing bolder versus growing older, which is exactly our mission: Changing the way seniors and their families transition through life’s stages. We are in the process of creating TV ads, podcasts, print ads — we will be reaching their audience, and we are very excited about the partnership.”
The Caring Transitions brand hasn’t gone unnoticed in the franchise industry, clinching the No. 141 spot on Entrepreneur’s coveted Fastest Growing Franchises list, as well as ranking at No. 421 on Entrepreneur’s Franchise 500. Additionally, its inclusion in Franchise Dictionary’s 2022 100 Game Changers List bears testament to the team’s innovative strides in the franchise realm.
“The quality of owners that we are getting into the system, and their appreciation for the seniors they work with, always supersedes everything else,” said Fabik. “We know that we have a great brand and that Caring Transitions ownership can be a great fit for someone who is tired of their corporate job and wants control of their own destiny, wants to own a business that is truly making a difference in communities or wants to apply their skill set to working in the senior or auction space. Now, we want to accelerate our growth because we believe there should be a Caring Transitions location in every market.”
With start-up costs ranging from $58,912–$84,612, Caring Transitions franchisees also have the lucrative opportunity to recoup their $44,900 franchise fee through the brand’s Winner’s Circle program, provided they achieve key benchmarks.
As 2023 progresses, Caring Transitions looks poised to redefine the way communities handle senior relocation services, consolidating its reputation as a brand that not just offers services, but heartfelt solutions. Their mission is rooted in compassion and commitment, qualities that will always remain in demand.
To learn more about Caring Transitions franchise opportunities, visit: https://www.caringtransitionsfranchise.com/.
ABOUT CARING TRANSITIONS: Caring Transitions provides older adults and their families with the most trusted, respected and comprehensive downsizing, right-sizing, estate sales and online auctions, and move management solutions in the industry. Founded in 2006, the brand is committed to helping people in a compassionate and caring manner during life’s many transitions while providing a total and easy solution for clients in their time of need. Through their proprietary online sales platform, CTBIDS, Caring Transitions also prepares clients for the process of liquidating assets through their own online estate sales auction site. With over 250 locations, Caring Transitions’ compassionate, experienced professionals minimize stress and relieve the burdens of life’s transitions. To learn more, visit https://www.caringtransitions.com/