Founded in 2016 in Denver by Katie Gillberg, Hydrate IV Bar began as a single spa with a simple mission: make wellness approachable, safe, and accessible. Today, the brand has expanded to 25+ franchise locations in Arizona, Colorado, Georgia, Texas, and Utah, with New Jersey, South Carolina, and Wisconsin coming soon. No longer a luxury reserved for athletes or hospital patients, IV therapy is now firmly in the mainstream, and Hydrate IV Bar is leading the way. Hydrate IV Bar’s franchising model is turning entrepreneurs into local wellness leaders.
“We are seeing more and more people across the country looking for ways to take control of their health and feel their best,” Gillberg says. “Our growth into new states and cities reflects the need for approachable wellness experiences. We are proud to bring Hydrate IV Bar to new communities nationwide.”
A Spa Experience with Clinical Expertise
Step inside a Hydrate IV Bar spa and it is easy to see why clients keep coming back. The space is warm and inviting with lounge-style seating and calming colors, but behind the relaxing vibe is a team of experienced nurses delivering treatments under medical oversight. From quick hydration sessions to vitamin injections and NAD+ drips, every service blends clinical expertise with a spa-like experience.
It’s this mix that makes the franchise model so appealing. Entrepreneurs can tap into a booming wellness trend while getting support from a proven, operationally strong brand. “We provide everything franchisees need to succeed, from training and marketing to ongoing operational support,” says Gillberg. “We want them to bring professional, safe, and approachable wellness to their communities.”
Franchise owners also get to build local connections. Many host wellness events, partner with fitness studios, and team up with healthcare providers. This community-centered approach helps new spas grow quickly while fostering loyal returning customers.
NAD+ and the Quest for Longevity
Among the most buzzed-about treatments is NAD+, a coenzyme that helps with cellular energy, repair, and overall vitality. Once a niche offering, it is now becoming a must-try for wellness enthusiasts seeking more than the usual vitamin boost. Pair it with the brand’s broad menu of immunity, hydration, recovery, and beauty treatments, and Hydrate IV Bar has positioned itself at the cutting edge of preventive health.
Clients are not just getting an IV; they are investing in a wellness experience. Comfortable lounges, spa-style ambiance, and tailored treatments make each visit feel like a mini-retreat not a medical appointment.
Why Franchising Wellness Works
The IV therapy market is growing fast. According to Grand View Research, the global IV hydration therapy market is projected to surpass 4 billion dollars by 2030. Hydrate IV Bar is uniquely positioned to capitalize on this trend because it combines a strong brand, high standards of care, and a franchise model that works.
Franchisees benefit from turnkey operations and a system designed to make every spa run smoothly. “We built our franchise model to make wellness business ownership simple and successful. Our owners get the tools and support they need while creating spaces people actually love coming to.” said Katie Gillberg. “Many franchise owners say that joining Hydrate IV Bar is as much about improving people’s lives as it is about growing a business.”
Wellness That Works for Everyone
Hydrate IV Bar is riding the wave of a larger movement. Americans are no longer waiting to feel sick to take action. They want proactive, preventive care and they want it to feel approachable, enjoyable, and even fun. Hydrate IV Bar meets that need with a model that combines medical care, hospitality, and modern lifestyle appeal.
“People want to feel their best,” says Gillberg. “We’re here to help them do just that in a place that feels safe, inviting, and supportive.”
With expansion plans in multiple states, trending treatments like NAD+, and a franchise model designed for real-world success, Hydrate IV Bar is proving that wellness can be both accessible and aspirational. In the fast-growing world of health-focused franchising, it is a Franchise worth watching.
For entrepreneurs exploring their next chapter, Hydrate IV Bar® offers a proven collection of IV therapy spas, strong franchise support, and a clear path to business ownership.
About Hydrate IV Bar®
Hydrate IV Bar® is a collection of IV therapy spas that promote wellness from within by offering high-quality products and services administered by experienced and trustworthy medical and wellness professionals in a relaxing, spa-like atmosphere. Founded in 2016, Hydrate IV Bar has grown to 25+ locations and is franchising nationwide, providing clients with professional IV therapy services in a serene, spa-like environment.
Recognized on the Denver Fast 50 and Entrepreneur’s Top New and Emerging Franchises (Franchise 500), Hydrate IV Bar stands out as a compelling, high-growth franchise opportunity.

