Both men and women possess the traits necessary to operate and lead franchises but as more women are choosing to invest in the home-service industry, they are poised to take over in the years to come.

One of the women positioned to be a female leader in this sector is Kim Marmolejo, a seasoned truck driver and single mother of four boys. She was always on the road away from home and finally
came to the decision to make a career change that would allow her to be closer to family.