Smoothie King Launches Pilot Test of Text-to-Order Platform
World’s Largest Smoothie Brand Partners with HungerRush Text
After an extraordinary year in 2021 that brought a 16.5% sales increase year-over-year domestically and a record $834,562 average unit volume (AUV) for the top 25% of franchised units in operation, Smoothie King recently announced a test of its new text-to-order platform. The global smoothie brand is rolling out the program in Chicago and Jacksonville, with the goal of offering a more modern guest experience while driving top-line digital sales for franchisees.
Through a partnership with HungerRush and its sophisticated platform OrderAI, the world’s largest smoothie brand continues to demonstrate its willingness to invest in new technology to increase sales and profitability for its franchisees while making it easier than ever for guests to order and enjoy its world-class smoothies. Using a 4–5-digit code, Smoothie King fans in Chicago and Jacksonville can place and pay for their order with the nearest Smoothie King location via SMS text message and visit the store to pick up and enjoy their smoothie.
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As the world’s largest smoothie brand with more than 1,300 stores open, Smoothie King has achieved same-store sales growth for the past 9+ years by delivering masterfully crafted blends that support its guests’ healthy and active lifestyles. Get started by visiting www.smoothiekingfranchise.com for more information