In the franchise marketplace, differentiation is important. In the franchise restaurant landscape, differentiation is everything. 

When searching for your next food-specific investment it’s important to find a concept that not just stands out amidst local competitors, but brands that can hold their own in the national business game. Key players in the restaurant industry will offer brand power, deep-rooted culinary traditions, universally-appealing offerings, and proven business models, all while drawing in the locals and building a nationally-bound name.

From Humble Beginnings to Featured News Bites

Born in the Cuban sandwich capital of the world, Box of Cubans emerged from humble beginnings within a local gas station as a quick serve concept and quickly gained traction and news coverage for its stand out tastes and legacy-born menu. Its quick rise to local fame alone hints at the memorable menu that has everyone from neighbors to travel-throughers raving.

Box of Cubans’ wow factor lies in its authentic recipes and attention to details that create a buzz, even with some of the toughest competition strewn around the region. For franchisees, this translates to a brand with a strong identity, an established customer base, and a recipe repertoire that truly passes the test of authenticity and remarkable memorability. 

One of Ohio’s Original Pizza Pioneers

While the U.S. pizza market is crowded with competition, Massey’s Pizza stands tall as a true heavyweight that has stood the test of time. Founded in 1949, this franchise was one of the first to introduce Ohio-style pies to the region and pioneered the tavern-style pizza cut. It has been around for 75 years.

By way of standing out in this billion dollar, globally-popular industry, Massey’s boasts a signature pepperoni pizza, topped with a whopping 155 pieces of pepperoni, has over half a century of brand building under its belt, and is host to a rich history that people can’t get enough of — something that cannot be faked nor hurried. It’s a one-of-kind pizza brand in an industry expected to hit $499.5 billion by 2032 (Source).

Fast-Casual, Healthy Food for the Whole Family

Health-focused food concepts have never been more in demand, and Salad House is at the forefront of this fast-growing segment. Founded in New Jersey, this wholesome franchise has made a name for itself by offering quick, convenient, and healthy meal options in a family-friendly environment. It holds fast to an approachable price range that caters to a wide range of consumers, with catering options for as little as $15 per person. 

There are many fast-casual concepts and several budget-friendly food options, but how many seamlessly combine high demand health-conscious choices with the convenience of a fast-casual set up? For franchisees, Salad House offers the ideal blend of profitability, market relevance, and operational simplicity in a world where fast food is evolving beyond burgers and fries.

Networking, Location, and Secret Family Recipes

If you’re looking to invest in a franchise that merges authentic global cuisine, networking power, and location sense, Blue Mint Thai is your choice. The company offers traditional Thai dishes with a contemporary twist, appealing to both Thai food connoisseurs and newcomers alike. Secret family recipes have been passed down for three generations within Thailand, eventually being brought to the U.S.

But it’s not just the food that we love about Blue Mint Thai — it’s the brilliant behind-the-scenes networking and location savviness that make this a great investment. The Texas-based brand has expertly aligned itself with the Texas Rangers Baseball Team and the vibrant entertainment district, Texas Live! Plus, its flagship location is a brand visibility booster, close in proximity to AT&T Stadium, Globe Life Field, Six Flags Over Texas, and the University of Texas at Arlington.

2021 THE YEAR TO FRANCHISE BY Chris ConnerThese brands bring with them strong stories, rich legacies, and the support of time-tested operational frameworks that are perfect for franchisees. If you are considering a specific franchise or want to learn more about franchises available to you, connect with our team. We will help you work through potential franchises to determine whether or not the brand has the staying power that will help your investment see success. Connect with me and my team by visiting www.fmsfranchise.com, calling us at 866.301.3971, or emailing us at info@franchisemarketingsystems.com