Iron 24, the newest fitness + recovery franchise brand, announced its entry into franchising with a unique technology-enabled gym experience that lowers barriers to gym membership and ownership.
In this innovative, technology-driven, 24-hour gym franchise, membership, gym access and feedback are fully managed through the Iron 24 mobile app. The company has eliminated common frustrations like prolonged signup process, upsells, contracts and inconvenient hours that plague other gyms.
Amenities include classic free weight, cardio and functional areas, as well as recovery rooms with offerings such as infrared sauna, red light therapy, cryotherapy and massage beds.
For the franchise owner, the Iron 24 model is easy to start and run, combining technology and zero staff with greater flexibility to customize the space and keep overhead low. At the same time, the franchisee benefits from Iron 24’s model, branding, technology, team and partnerships.
Iron 24 is slated to open 15 locations across markets in Texas, Florida, Minnesota, Oklahoma, Louisiana and Colorado while pursuing franchise development nationwide. The first Iron 24 gym is expected to open this fall in Pearland, Texas,
Iron 24 is seeking qualified potential franchise owners in the U.S. The initial investment for an Iron 24 franchise is approximately $91,950 to $288,850. Prospective franchisees should visit iron24.com/franchising to learn more and request additional information.
