Recently brought back its most popular challenge of the year, Barre Stronger. From March 1st through 31st, Pure Barre inspires members and new clients to take 20 classes in 31 days. Returning for the fifth consecutive year, tens of thousands of members join the month-long Barre Stronger Challenge in the Pure Barre App or at a participating studio beginning March 1st.
The Barre Stronger Challenge is designed so members and new clients can experience the benefits of a consistent, well-rounded barre practice, including the newest class format, Pure Barre Define™, to enhance muscular definition and develop strength and power heading into the spring. The annual challenge ranks among Pure Barre’s most popular with over 28,000 members participating last year.
“Joining the Barre Stronger Challenge encourages our members to build new strength, flexibility and community through utilizing our four class formats throughout the challenge month,” said Cheri Tennill, Chief Marketing Officer of Pure Barre. “It’s our most physically demanding challenge of the year, so our committed teachers and the supportive Pure Barre community help motivate challengers to complete the challenge with a strong sense of empowerment and resilience.”
Offering an effective full-body workout focused on low-impact, high-intensity movements that improve strength and flexibility for every body, Pure Barre has quickly become one of the largest franchised fitness brands in the world. Founded in 2001, the company has opened more than 600 studios and is still actively growing.