Renowned as a leader in the property restoration and remediation industry, PuroClean is a world-class service brand with a reputation for excellence in property water damage remediation, fire and smoke damage restoration, mold remediation, and biohazard clean-up services, working with both residential and commercial customers across the U.S. and Canada. With a diverse, fast-growing network of nearly 500 North American franchise locations, each is independently owned and operated. But what truly sets PuroClean apart is their unwavering dedication to helping those who served in the military serve others.
At PuroClean, 1 in 7 Franchise Owners is a veteran, a testament to the brand’s commitment to helping those who have served transition into entrepreneurial roles.
“PuroVet is more than just a franchise opportunity—it’s a community built on shared values of service, integrity and leadership,” said Steve White, President of PuroClean and a U.S. military veteran himself. “We understand what it means to transition from military service to civilian life, and we’re proud to stand behind veterans as they take the next step in their careers. Our veteran Franchise Owners have consistently demonstrated exceptional leadership and dedication, and we’re eager to welcome more veterans into the PuroClean family.”
For veteran Franchise Owners, PuroClean is a way to continue serving their communities while building a fulfilling and successful career. Whether or not someone has previously envisioned themselves owning a business, PuroClean provides tools, support and guidance to help veterans unlock their potential and achieve their goals with confidence. With a network of experienced mentors and a proven business model, veterans are equipped to navigate entrepreneurship while making a meaningful impact in their community. PuroClean’s commitment to veterans’ success goes beyond just business, fostering a sense of purpose.
A Focus on Service
Aligning with PuroClean’s long-standing mission of community service and leadership, the brand created the PuroVet program to empower veterans to thrive as entrepreneurs. This program is a servant-based, system-backed program that offers a 25% discount off the initial franchise fee. The program allows veterans to connect with a robust network of mentors and peers who share their experiences and understand the unique journey of veteran Franchise Owners. PuroClean offers comprehensive training in sales, technology and marketing, along with ongoing operational and financial support. The program allows more qualified veterans the freedom to do what they do best – offer service to the community while providing leadership during challenging times – all while backed by a proven system.
A Forum For Veterans
Launched in November 2024 and designed to expand mentorship, training, and networking opportunities tailored specifically for veterans in the PuroClean system, the PuroVet Veterans Forum creates a unique platform where veteran Franchise Owners and their employees can share best practices, discuss challenges, and access resources for both personal and professional development. The forum also features virtual town halls and ongoing meetings, led by PuroClean leaders like White, a former Army captain, who understands the dedication and mission-oriented approach veterans bring to business.
“The Veterans Forum was created to support the unique experiences and needs of veterans, giving them a space to grow and succeed as entrepreneurs,” said Tim Courtney, Vice President of Franchise Development. “By fostering a community of strong, like-minded individuals, the forum provides valuable resources, mentorship and networking opportunities that help veterans navigate the challenges of business ownership. This platform encourages professional growth and empowers veterans to apply their leadership skills learned from their time serving to pave the way for long-term success.”
More Than a Business
For veterans transitioning into civilian life, the path to entrepreneurship can often seem daunting, but the skills developed during service offer a unique advantage for those looking to franchise with PuroClean. The discipline, leadership and teamwork honed in the military are directly transferable to the world of business ownership. Owning a PuroClean franchise offers veterans an opportunity to run their own business while benefiting from the support and structure of a proven system, providing a foundation for long-term success.
“While a franchise system might appear as one unified company, it’s actually a network of independently-owned businesses, each with its own unique goals,” said White. “By working together, supporting one another, and continuously improving the systems and practices that drive our franchise, we create a collective strength. Together, we achieve far more than any of us could on our own. If your military service taught you the same things I learned, then you are well-equipped for entrepreneurship and even better equipped to become a successful Franchise Owner.”