Should Franchises Partner with Professional Athletes?

Should Franchises Partner with Professional Athletes?

I never thought I would be the CEO of a juice and smoothie company. After years of working in the cell phone industry, I stumbled upon Main Squeeze Juice Co. and was fascinated with the menu that featured superfood smoothies, cold-pressed juice and acai bowls. While...
How VFPnext is Improving the Digital Member Experience

How VFPnext is Improving the Digital Member Experience

Standardization is a key principle for any franchise organization, especially with the staffing challenges that exist today. Health and fitness organizations in the United States are seeing the benefits of having a digital member journey to help lessen the load on the...
Make a Celtic Connection with a Sheenco Travel Franchise

Make a Celtic Connection with a Sheenco Travel Franchise

International travel is starting up again after more than a year of pandemic lockdowns and people are spending more on travel than ever before. That means it’s the perfect time to invest in a luxury travel franchise, says the CEO of Sheenco Travel.   Genevieve...